Vera Wang by Serta® 2011 Collection

Created in collaboration with world-renowned fashion designer Vera Wang, the new 2011 Vera Wang by Serta collections embody a deep appreciation for style, comfort and unwavering commitment to craftsmanship. Each bed has been designed to provide maximum comfort and support with the attention to detail that is reflected in every Vera Wang collection. The Vera Wang by Serta collections for 2011 boast new fabrics, foams, fibers and innersprings that give each bed a luxurious feel and look of its own and as fresh as today’s latest runway fashions.

Individual Foam Encased Coil

Vera Wang by Serta’s Individual Foam Encased Coil Unit provides a combination or responsiveness, comfort and support, making them highly receptive to individual body weights and shapes. Each spring is encased in its own pocket, actively reducing partner disturbance and roll together. They react independently, maximizing individual response and overall unit performance.

Cool Nature® Comfort Quilt Plus

Only Serta can combine temperature regulating Cool Nature® latex foam with our patented Advance Comfort Quilt pressure relieving system right at the surface of the mattress. Cool Nature is the first latex foam to actually absorb and release heat as needed so your sleep surface is at a comfortable temperature throughout the night. Combined with Advanced Comfort Quilt, this system helps to reduce the pressure points and temperature swings that can cause tossing and turning, helping you to sleep more soundly through out the night. Serta also adds an additional layer of Body Loft Fiber with Ultra Fresh® antimicrobial protection to help keep your mattress cleaner and healthier.

Vera Wang by Serta Speciality Collection

The Vera Wang by Serta Speciality Collection is a collection designed for the individual looking for a natural alternative to the traditional innerspring mattress. This collection incorporates the latest in talalay latex and visco memory foam technology to provide a new level of comfort and support. The Serenity Collection offers a wide variety of visco memory foam and latex foam models.

Talalay Latex

Products with Talalay Latex provide superior pressure relief, for a good, rejuvenating sleep. Talalay Latex also eliminates pinches and pains that interrupt a good night’s sleep. It helps to reduce high pressure areas that shut off capillary blood flow that cause a person to toss and turn. Latex mattress alleviate pressure to bring oxygen and nutrients to muscles to provide a deeper, more restful sleep. Here are a few statistics about latex foam:

• Talalay latex provides up to 33% more pressure relief than conventional foam and fiber cushioning materials.
• Talalay latex has exceptional durability. Latex foam is the most naturally durable cushioning material available. Derived from the rubber tree, latex is highly resilient.
• Talaly latex is uniquely healthy. It is ideal for allergy sufferers. It is naturally hypoallergenic, dust mite resistant, and antimicrobial, inhibiting the growth of bacteria, mold and mildew. No artificial or synthetic materials have been added to provide these benefits.